Collectible Glass

1970's Veteria Etrusca 500ml Wine Bottle

$25.00

  • Details
    This bottle was made in Italy by Veteria Etrusca Glass Co as a wine product bottle sold in stores. THIS WAS ORIGINALLY AN DECANTER MODEL IN THE 1950'S ! Veteria Etrusca originally designed the grape embossed bottle in the 1950's as an empty glass top decanter for continuous wine use, but was made in a solid green (Empoli Green) color. Then in the 1970's Veteria Etrusca made a clear with green tint model for wine makers to bottle their product in and sell to the markets for consumers. The compelling clue is that the glass top came originally with a rubber stopper, which means the wine makers added the rubber stopper on the glass base. The only reason you would do that to a true glass knob decanter is to seal, store or transport the wine contents... as in a shelf bought wine product????
    The history of Vetreria Etrusca began in Empoli (FI) in 1920 when it was a small company producing glass almost exclusively for the associated companies in the Empoli area that covered flasks, demijohns and all the containers used in the production of wine and olive oil.
    The choice of the name ‘Etrusca’ was not by chance, linked as it is to the enthusiastic revaluation of the Etruscan glassmaking art that took place in the twenties.
    In 1928, when Vetreria Etrusca changed location and became a joint stock company called Società Anonima Etrusca, it started producing artistic glass in the traditional Empoli green color.
    In 1951, a small artisan company called Cooperativa Operai Vetrai was founded in Montelupo Fiorentino for producing straw covered flasks for the wineries in the surrounding Chianti territory, according to an ancient tradition dating back to the Tuscan Renaissance. The company was managed by Giovanni Bartolozzi. Intuition, ingeniousness, research and innovative development all formed part of the spirit of a company that over the years has gone on to become a leading business.
    In 1958 the Cooperativa Operai Vetrai C.O.V. took over the business of Società Anonima Vetreria Etrusca and its registered name. It was thus able to increase its production thanks to the first large furnace, the semi-automatic machinery, and the expertise of the operators who had stayed on to work in the glass factory.
    Between 1958 and 1960, Giovanni Bartolozzi created and patented original techniques for covering the flasks, radically revolutionizing the production processes. Already by the end of the decade, the melting furnace had been refurbished to meet the growing production demands. This was the start of a successful and progressive growth cycle.
    Creativity was what the company evolved around. Giovanni Bartolozzi designed shapes, sizes, bottle volumes, containers, jars personally with an original, exclusive touch. The ongoing search for new proposals led to the Fantasie. A product series inspired by the idea that drink or food containers, after use for their specific purpose, can become something else: table lamps, candlesticks, oil dispensers and lots more ornamental and useful items. With this creative touch the small enterprise, originally just satisfying local demand, acquired more space standing out for originality and product innovation. Thus Vetreria Etrusca opened to international markets, exporting its creations overseas and really expanded.
    Growth starting in the 70s, was to take Vetreria Etrusca well over its country's borders. From 1976 to 1986, Vetreria Etrusca exports increased tenfold. The company expanded, beyond European markets, to the United States, Japan and Australia. These were the years of new projects, like Vetrocasa: items for home use; useful, functional, with a high market demand. Those years led to Tuscia, the first oil bottle with a handle, to be reused after the product had finished. A true invention. A small really modern item which was to become, twenty years later in 1990, the symbol of the global oil year. The company's strategic choice was to make innovation an uninterrupted ongoing factor. A way to combine growth and creativity; a forward-looking project.
    The 80s were when the company offered original shapes for oil bottles and jars for preserves and pickles. The productive growth's key element was to add value to content through the container. Vetreria Etrusca targeted the bond between the production of high quality glass and the excellence of Italian food products. Collaborations started with important brands in the sector. In 1985, Vetreria Etrusca received the Caterina de’ Medici award for having contributed to the popularization of quality Italian food products on international markets.
    Vetreria Etrusca expanded its productive structure acquiring other plants in the area and specialized in product personification. This research into "special products" was to become a winning intuition, responding to growing demand.
    In 2016 Vetreria Etrusca installed a second furnace dedicated to clear glass (Extrabianco and Mezzobianco) in its factory at Altare, while still continuing to produce Verdetrusco glass in the first furnace. The new “Centauro” furnace is designed to reduce environmental impact to a minimum. Production has therefore passed from 4 to 7 IS lines. A wager based on the company’s entrepreneurial intentions, representing an important milestone in the growth curve of Vetreria Etrusca.
    Up to 16 different types of items are produced every day in the factory at Altare for a sample range of over 1,000 different models including bottles for still wines, sparkling wines, spirits, olive oil, vinegar, beer and jars for foodstuffs, as well as personalized containers.
    History continues to make Vetreria Etrusca a star among the strictly ‘Made in Italy’ manufacturing companies, reaching far beyond the idea of a simple production company, to become instead a laboratory of research and innovation, with special focus on eco-sustainability and the ongoing expansion of the most stimulating production offers for the market: in other words, a factory of transparent ideas with its eyes on the future.
    No cracks or chips
    VE embossed initials on bottom...and also some people are posting their listing MOD DEP on the the bottom in their title...this bottle does have that on the bottom but all that means is "registered design" in Italy which is basically like trademark/copyright here in the USA....it isn't a relevant feature or benefit so I did not put in my title.....I really do not know why anyone would?
    11.5" Tall
    Base is 2.5" X 2.5"
    The plastic stopper has been removed like most because the finally crackle and break (that is why glass multi use decanters don't have them) so this one also come with a stainless steel and rubber sealing stopper with the purchase.

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